Life is Good for Many Moons Design
by walt barlow on 01/22/13
Earlier this year, we participated in the annual Life is Good Outdoor
Retailer Exhibition, and were pretty proud of the result. Using a
tobacco barn that once stood on the banks of the Kentucky and Ohio
Rivers, we created a display that combined design aspects native to the
south, with themes prevalent in the Northeast to create a completely
unique aesthetic sensibility.
We began by disassembling the historic structure, a two story modular
timber frame barn with a loft, and reconstructed it within the Salt
Palace Convention Center. Once built, we painted the entire repurposed
structure red, white, and blue. Next, we accentuated the interior and
facade with nautical elements commonly associated with destinations such
as Cape Cod.
The resulting creation blends the handcrafted heritage of the South with
the rich maritime tradition of the Northeast to create a style which
is 50% historic, 50% cutting edge, and 100% American. The end product
was so successful that Life is Good will be utilizing it to showcase
their 2013 line to retailers across the country!